Stanbic IBTC Bank Recruitment for Wealth Marketing Manager, March 2018 – Stanbic IBTC Bank is a main African managing an account gather concentrated on developing markets all inclusive. It has been a backbone of South Africa’s money related framework for a long time, and now traverses 16 nations over the African landmass.
Standard Bank is a firm devotee to specialized advancement, to enable us to ensure extraordinary customer administration and driving edge budgetary arrangements.
Our developing worldwide achievement mirrors our sense of duty regarding the most recent arrangements, the best individuals, and a remarkably adaptable and lively working society. To enable us to drive our prosperity into the future, we are searching for ingenious people to join our devoted group at our workplaces.
We are selecting to fill the situation underneath:
Title: Wealth Marketing Manager
Job ID: 30645
Location: Lagos Island, Lagos
Job Sector: Banking
Job Details
- Group Marketing: defining, marketing and protecting the Standard Bank brand across our business – including specialist advice and activity for specific countries and business units.
Job Purpose
- To deliver real value to allocated portfolios by executing against the given marketing and communication strategy and plan.
- To develop marketing and communications campaign and collateral strategies.
Key Responsibilities/Accountabilities
- Develop campaign and collateral strategies. Ensure alignment to the business strategy for the particular portfolio, and the BU Marketing and Communications strategy and brand strategy.
- Ensure centrally coordinated campaigns are translated into local tactics.
- Evaluate all campaigns and projects. This includes the setting of targets, identifying of measurement tools and reporting.
- Collaborate with the relevant Marketing and Communications specialist within Group Marketing to optimise the effectiveness of marketing and communication
- Translate knowledge of the market into campaign and collateral propositions.
- Project management of marketing and communications campaigns and projects to ensure delivery on time, within budget and on objectives set.
Key Performance Measures:
- Understanding and application of the business strategies within the portfolio, and how it relates to the BU and country strategy
- Understanding and application of the BU Marketing and Communications, and brand strategies.
- Quality of the campaign and collateral strategies and plans
- Quality of insight into the market: consumer attitudes and behaviours
- Efficiency and effectiveness of project management
- Quality of marketing and communications charters
- Quality of agency briefs and debriefs
Internal & External Relationships
- Internal relationships with the Wealth Team, Business Unit Heads, Stanbic IBTC staff, Standard Bank staff and other Marketing Managers across the Group
- External relationships with external and Marketing agencies
Preferred Qualification and Experience
- A degree in Commerce or Marketing
- Mnimum 8years years’ experience in a Marketing and Communications role from a Finanial Institution, FMCG, Telecommunications or Agency background
- Must have managed a project budget of approximately N300 mil
- Must have experience in managing and leading people
Knowledge/Technical Skills/Expertise:
- Working knowledge of quantitative and qualitative research methodologies
- Working knowledge of various media and the creative requirements
- Working knowledge of production processes
- Working knowledge of the economic drivers in a business
Application Method
Interested candidates should:
Click here to apply
Deadline 21st March, 2018.
