Manager – Marketing, Personal Care Job at IFFCO, 23rd January 2018

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Manager – Marketing, Personal Care Job at IFFCO, 23rd January 2018 – Built up in 1975, IFFCO is a United Arab Emirates based inventive and coordinated multi sustenance items Group which fabricates and showcases an extensive variety of nourishment items.

With a set up worldwide nearness, the IFFCO Group offers an extensive variety of sustenance items, related subordinates, intermediates and administrations.

Our central action sections comprise of extensive business lines that cover the whole range of customers’ day by day needs.

  • IMPULSE FOODS: Biscuits, Cakes, Snacks, Chocolates, Confectionery, Wafers, Ice Creams
  • AGRI BUSINESS: Flour, Pasta, Animal Nutrition, Fresh Poultry, Eggs, Fruits, Bakery Ingredients, Frozen Foods
  • OILS & FATS: Retail, Industrial Fats, Oil Trading, Personal Care, Culinary, Spices P
  • ACKAGING: Plastics, Corrugated Boxes
  • CHEMICALS SALES & DISTRIBUTION: Foodservice

Our Group companies are present in 27 countries supported by 57 operations, with a 12000+ workforce, delighting consumers in 80 nations and five continents.

Job Title:  Manager – Marketing, Personal Care
Job Summary

  1. To formulate and implement marketing strategy for the business unit across various products to drive revenue, market share, profitability and other business goals
  2. To conceptualize promotional strategies in order to build brand image ( Personal Care) for IFFCO in Africa

Qualifications & experience

  • 10+ years of related experience in marketing or brand management or sales
  • Experience in Personal Care organizations is must.
  • Preferred candidate from Nigeria or working in similar profile in Nigeria
  • MBA -Marketing

Key responsibilities

  • To formulate and implement marketing strategy for the business unit across various products to drive revenue, market share, profitability and other business goals
  • To conceptualize promotional strategies in order to build brand image for IFFCO
  • Propose Overall Category/Product Portfolio Strategy.
  • Propose and implement brand portfolio strategy based on category segmentation.
  • Develop & Deliver Annual Marketing / Category/ Product Group/ Brand Plan in respect of Volumes, Market Share & Margins in Domestic & international markets; as consistent with the annual business plan.
  • Develop and Maintain Brand & Portfolio profitability in terms of top line achievement & bottom line goals.
  • Develop & Implement Consumer Relevant Brand Plans involving all aspects of the Marketing Mix, in order to achieve short/long term objectives.
  • Develop category insights from market research for use in Communication/Brand Development.
  • Maintain Custody of Consumer Brand Spend.
  • Drive New Product Development Process.
  • Optimize Product Cost while retaining/maximizing value being offered to consumer.

Application Method
Interested candidates should Click Here to Apply

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